Let's talk Marketing
Do you get the concept of Customer Insight?
Check out these sites...
http://www.campaignforrealbeauty.com/ Play the film and send a card - what is the insight?
http://www.tide.com/en_US/funspot/funspot_tv.jsp - these commercial HIT that insight and put the product in the consumer's 360 degrees - right where they are...
Give me some feedback...
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